Research. A literature review was conducted in fall 2013 using the academic search engines EBSCO and Web of Science. Culture is a multilayered notion and reducing it to the single aspect of nationality can be detrimental to both the idea of nation and culture. Similarly, the article “The Construction of the Image of Immigrants and Ethnic Minorities in two Portuguese Daily Newspapers” discusses the way “their” image is fabricated and thus artificial but does not discuss the construction of the “Portuguese” identity.48 Of course, focusing on minorities’ identities is highly relevant, but it could be beneficial to consider both majorities’ and minorities’ identities and cultures. Malden, MA: John Wiley & Sons, 2012. Chang, Hui-Ching, Rich Holt, and Lina Luo. : Disrupting the Grotesquerie of Racial Representation in Brazilian Visual Culture.” Cultural Dynamics 24(1) (2012): 75–101. 3Culture is a concept that has been discussed extensively, giving rise to multiple approaches and uses of the term across fields of study. K. Brad Wray (Peterborough, ON: Broadview Press, 2002), 432. Hasmondhalgh's theory: This suggests that cultural industry companies. “The Ideological Significance of Afrocentricity in Intercultural Communication.” Journal of Black Studies 14(1) (1983): 3–19. 535 subscribers. Malden, MA: John Wiley & Sons, 2012. 7Recently, increasing attention has been paid to cultural bias in academic discourse. 13 Stuart Hall, “Introduction,” in Representation: Cultural Representations and Signifying Practices, ed. These approaches are meant to open up new perspectives in research by providing scholars with different outlooks on their objects of study. This latter approach to culture is often associated with essentialist and positivist views that describe culture as an identifiable and fixed item.8 Essentialist views of culture have been criticized for pinpointing aspects of cultures (typically reduced to the idea of national cultures) and presenting such characteristics as truths rather than constructions.9 On the other hand, critical intercultural scholars argue for an approach to culture that is largely embedded within social constructionism.10 Such an approach emphasizes culture as constructed, political, intertwined with ethics11 and related to power both within and between societies.12 From that perspective, culture is understood to be situated rather than objective, and ever changing as opposed to stable. Afrocentricity and Asiacentricity illustrate ongoing efforts to diversify analytical tools that would help research human activity and capture its plurality. Articles were collected within a 10-year time frame in order to get an overall picture of the state of recent research. He questions the benefits of new theories that would risk “essentializing and exoticizing. Ronald D. Gordon, “Beyond the Failures of Western Communication Theory,”. They point out that it is not so much Western-oriented theories being biased and situated that triggered critics as the lack of reflexivity about these limitations.31 Similar debates are also taking place among media scholars, with issues of “de-Westernizing” media studies being increasingly discussed.32 Critics claim that Western-oriented media theories are too limited as they are based on European and North American political, economic and media models. 2This article starts by presenting some of the main arguments raised in discussing the use and conceptualization of culture. A significant number of studies examined discourses of diversity (23%), with some focusing exclusively on European discourses of diversity (3%). 41 Shanara Rose Reid-Brinkley, “Ghetto Kids Gone Good: Race, Representation, and Authority in the Scripting of Inner-City Youths in the Urban Debate League,” Argumentation & Advocacy 49 (2012). The Handbook of Research on Media Literacy in Higher Education Environments provides emerging research on the role of journalism and mass communication education in the digital era. (Houndmills, Basingstoke: Palgrave Macmillan, 2012), 194–204. Source: UNISTATS, 2019. 3. Chang, Holt and Luo raise the question as they discuss Asiacentricity: “If every version of a cultural writing of other is at the same time also the construction of self, might our call for an Asiacentric perspective in explaining communication not fall into the same trap as the often-blamed Eurocentric perspective? The world we live in is profoundly mediated. As public intellectuals, practicing critics, and cultural interlocutors, poets and artists, filmmakers and musicians, sociologists, and policy experts, we infuse theory with practice, the creative with the … Neither What is Media Studies? This model assumed that audiences passively accepted media messages and would exhibit predictable reactions in response to those messages. Instances of culture taken for granted particularly occurred in the literature when (1) culture was associated with nations or (2) the so-called Western world, or (3) when the concepts of race or ethnicity were used. Cybernetics. Back in 1983, Asante, for instance, pointed out the difficulty for some African scholars to be published in Eurocentric journals because of their different, and non-valued, academic tradition. 42 Kathryn Woodward, Identity and Difference (London: Sage Publications, 1997), 35. Studies therefore primarily focus on the way we navigate these webs and make sense of them, the way they are constructed, interrelated and empowered. She has particular interests in migration and acculturation issues as well as discourses of culture in the media. Introducing Cultural Studies will be core reading for Cultural Studies undergraduates and postgraduates, as well as an illuminating guide for those on Communication and Media Studies, English, Sociology, and Social Studies courses looking for a clear overview of the field. 46 Dervin, “A Plea For Change in Research on Intercultural Discourses,” 41. Culture is a multilayered notion and reducing it to the single aspect of nationality can be detrimental to both the idea of nation and culture. Communications theory. Attention is given to television and cultural identities in the context of globalization. The representation of sex, gender, race and nation on television is analysed. Mélodine Sommier is a doctoral student in intercultural communication at the University of Jyväskylä in Finland. Find out about the ground-breaking and world-leading research in our department. We study how political economy and dominant as well as emergent ideologies condition the historical and contemporary production and distribution, circulation and contestation, reception and appropriation of media and cultural texts. Nor did many researchers position themselves as regards the different schools of thought on culture. An Asiacentric Agenda for Asian Communica, Yoshitaka Miike, “An Asiacentric Reflection on Eurocentric Bias in Communication Theory,”. For communication studies, we might start by defining culture as a set of learned behaviours shared by a group of people through interaction. Shohat, Ella, and Robert Stam. Combining a critical survey of the field with a finely judged assessment of cutting-edge developments, this Second Edition cements its reputation as the must-have text for any undergraduate student studying media, culture and society. This introductory text is a critical theory toolkit on how to how to make use of Karl Marxâs ideas in media, communication, and cultural studies. Western-oriented theories have been criticized for being taken as universally valid despite being anchored in European academic traditions, especially the heritage of the Enlightenment period. “Media Discourse and Public Opinion on Nuclear Power: A Constructionist Approach.” American Journal of Sociology 95(1) (1989): 1–37. Media & Cultural Theory brings together leading international scholars to address key issues and debates within media and cultural studies including: • Media representations of the new woman in contemporary society • The creation of self in lifestyle media • The nature of cultural globalisation • The rise of digital actors and media cultural studies can situate 'media memories' into a wider societal context as it provides an, 'expanding space for sustained, rigorous and self … The broad field of cultural studies, which is the understanding of individual cultures and how people from different cultures interact, includes careers in fields such as anthropology, sociology, geography and history. Marianne Jørgensen and Louise J. Phillips. Articles within this category oftentimes raised the issue of media stereotyping and othering minorities. There's no VIP list where this approach is concerned. The main aim of using a critical intercultural communication framework is not to uncover what culture really is but to uncover what representations of culture come to appear real, and through which processes. 14As mentioned beforehand, results indicated that culture can be taken for granted when it is about “us”. Reid-Brinkley, Shanara Rose. Media Studies connect you to so many related fields, including Art and Design, Modern Languages and Cultural Studies, English and Film Studies, Sociology, Women's and Gender Studies, Science and Technology Studies, the Certificate in Video Game Development, and much more. Miike details ways in which the concept of “communication” is defined differently by Asiacentric and Eurocentric approaches, as different aspects and outcomes are emphasized. Subscribe. “Gendered Racism and the Production of Cultural Difference: Media Representations and Identity Work among ‘Immigrant Youth’ in Contemporary Sweden.” Nora: Nordic Journal of Women’s Studies 11(2) (2003): 78–88. nature of Media and Culture Theory, which draws upon aspects of sociology, linguistics, psychology, art-history and economics. Peterborough, ON, Canada: Broadview Press, 2002. As the concept of culture became increasingly important and pervasive, it also became increasingly questioned. The Media and Cultural Studies (MCS) program emphasizes the study of media in their historical, economic, social, and political context. Rooted in the latest research, this book does not stop at a description of media-related change; instead, it raises the normative challenge of what deep mediatization should look like so that it might just stimulate a 'good life' for all. A main pitfall is the homogeneous and reduced picture of culture that it conveys. Studies have found that although the number of women working in the media has been increasing globally, the top positions (producers, executives, chief editors and publishers) are still very male dominated (White, 2009). Using a critical intercultural communication framework is a way to be inclusive and critically tackle all aspects of culture. Essentialism regards culture as a one-dimensional concept and therefore leaves out issues of race, religion, gender, social status and larger historical and political structures. (Malden, USA: John Wiley & Sons, 2012), 95. , ed. Halualani, Rona Tamiko, S. Lily Mendoza, and Jolanta A. Drzewiecka. The emphasis put on constructing cultural identity and belonging can also help focus on who is represented as “belonging” and who is not, which is a significant aspect of studies on minority media and cultural diversity. 7 Cultural Studies degrees. Ma, Eric Kit-Wai. Examining both majority and minority could enable researchers to go beyond this dichotomous opposition and not only look at differences but also cast light on shared cultural representations, practices or identities. : Disrupting the Grotesquerie of Racial Representation in Brazilian Visual Culture,” Cultural Dynamics 24 (2012). Discourse Analysis as Theory and Method. Widespread fear that mass-media messages could outweigh other stabilizing cultural influences, such as family and community, led to what is known as the direct effects model of media studies. K. Brad Wray (Peterborough, ON: Broadview Press, 2002), 432. Specification Planning resources Teaching resources Assessment resources Key dates ... cultural, historical and political contexts in which they are produced. The main asset of this framework is its emphasis on problematizing culture, which reduces risks of taking it for granted. The emphasis put on constructing cultural identity and belonging can also help focus on who is represented as “belonging” and who is not, which is a significant aspect of studies on minority media and cultural diversity. Results show that studies dealing with media and culture do not systematically define the concept of culture. (Houndmills, Basingstoke: Palgrave Macmillan, 2012), 194–204. 39 Maria Andrea Dos Santos Soares, “Look, Blackness in Brazil! 8A literature review was conducted in fall 2013 using the academic search engines EBSCO and Web of Science. “Denying Race in the American and French Context.” Wadabagei 10(1) (2009): 73–91. (6/11/21), Congratulations to Dylan Rodríguez, 2020 Freedom Scholar! Media, Culture & Society provides a major international, peer-reviewed forum for the presentation of research and discussion concerning the media, including the newer information and communication technologies, within their political, economic, cultural and historical contexts. Critics claim that Western-oriented media theories are too limited as they are based on European and North American political, economic and media models. 4As Hall stresses, culture is about meaning and as such “permeates all of society.”13 Representations, practices, values and identities have cultural meanings that are discursively constructed and tap into previous cultural discourses to be meaningful. We research and teach about feminism, indigenous and decolonization movements, citizenship and democracy, dissent and alternative media, the formation of new subcultures and expressive identities. Projects. Submit an article. In media studies, representation is the way aspects of society, such as gender, age or ethnicity, are presented to audiences. 3 Sari Pietikäinen and Helen Kelly-Holmes, “The Dangers of Normativity – The Case of Minority Language Media,” in Dangerous Multilingualism: Northern Perspectives on Order, Purity And Normality, ed. The broad field of cultural studies, which is the understanding of individual cultures and how people from different cultures interact, includes careers in fields such as anthropology, sociology, geography and history. Media Frames of Collective Action and Sci, As Hall stresses, culture is about meaning and as such “permeates all of society.”. At the core of our research is a commitment to deliver high-quality work which contributes to contemporary societal debates. Our department examines the culture and media of the last century; commercial norms and governmental policy as well as alternative strategies; and the newest forms of media technology and innovation. Media Frames of Collective Action and Scientific Certainty,”. Instances of culture taken for granted particularly occurred in the literature when (1) culture was associated with nations or (2) the so-called Western world, or (3) when the concepts of, Rona T. Halualani, S. Lily Mendoza and Jolanta A. Drzewiecka, “‘Critical’” Junctures in Intercultur. 9 Fred Dervin, “Approches dialogiques et énonciatives de l’interculturel : Pour une didactique des langues et de l’identité mouvante des sujets,” Synergies Roumanie 4 (2009): 166–167. GLOBALISATION Globalisation refers to the way in which, in contemporary society, distant countries are inter-related and connected together by trade communication and cultural experiences. It also emphasizes the fact that we live in webs of cultural discourses – some invisible to us, depending on contexts – that are intertwined with other discourses. Shi-Xu, “Reconstructing Eastern Paradigms of Discourse Studies, Hui-Ching Chang, Rich Holt and Lina Luo, “Representing East Asians in Intercultural Communication T, Afrocentricity: The Theory of Social Change, Unthinking Eurocentrism: Multiculturalism and the Media, Eric Kit-Wai Ma, “Rethinking Media Studies: The Case of China,” in. Mediation and remediation. 2007-12-05T00:57:16-05:00 (Edinburgh: Edinburgh University Press, 2011), 15. Written in a clear and engaging style, Super Media introduces and examines the newly emerging cultural studies approach to understanding media. Using a critical intercultural communication framework can discourage researchers from using or describing, even implicitly, certain groups or practices as acultural and neutral and others as only racial or ethnic. By maintaining hierarchical order between cultures, the nation approach implicitly contributes to preserving the persistent dichotomy between “us” and “them”, whether within or between nations. Readings in Epistemology, ed. Asante has, for instance, put forth. 35 Annelies Verdoolaege, “Media representations of the South African Truth and Reconciliation Commission and their Commitment to Reconciliation,” Journal of African Cultural Studies 17 (2005). Anamik Saha outlines the theories, concepts and research you need to know in order to make sense of race, culture and media today - challenging you to move beyond simplistic notions of âdiversityâ to really engage with issues of both ... “Our” culture also appears homogeneous because examining diversity oftentimes consists of examining the “Other”. 27 Yoshitaka Miike, “An Asiacentric Reflection on Eurocentric Bias in Communication Theory,” Communication Monographs 74 (2007). At the core of our research is a commitment to deliver high-quality work which contributes to contemporary societal debates. An intensive blend of workshop-based training in key practical skills to create critically aware, thinking journalists. Visual Culture Studies: History, Theory, Practice 1 What is Visual Culture Studies? The literature review was conducted inductively and kept as open as possible. Brown, Malcolm D. “Comparative Analysis of Mainstream Discourses, Media Narratives and Representations of Islam in Britain and France Prior to 9/11.” Journal of Muslim Minority Affairs 26(3) (2006): 297–312. On our Communication, Media and Culture degree you'll study the media and creative and cultural industries - examining areas like audiences, industry practices and how they connect to our wider culture. This book is about communicating for health and social change. With a clear focus on public health and health promotion practice, it provides a unique introduction to media and cultural studies perspectives on health communication.
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